Who is responsible for the increasing price of the vehicle? Examining the open market prices shows that the expensive dimensions of the car in some models were significant. The price of 18 domestic cars in high demand rose from 275 million to 1.200 million tomans between the 6th of March and the 6th of November. For example, the price of a Peugeot 207 automatic panorama rose from three billion and 300 million tomans to four billion and 500 million tomans; This means an increase of about 36% in one month; Also, the price of the automatic Dana Plus increased from three billion 300 million to four billion 200 million tomans during the same period. A price increase can be acceptable from the consumer's point of view when there is a significant change in the quality of construction, safety, comfort facilities, engine technology, fuel consumption and after-sales service; But when the buyer is faced with a product that is not fundamentally different from previous versions in terms of platform, design and many technical characteristics, the price increase of several hundred million tomans can be easily noticed. It won't be one. Today, what consumers demand from Iran Khodro, Saifa and the policy makers of this industry is not only to stop the price increase; Rather, it is about transparent pricing, quality according to the price paid, the responsiveness of the manufacturers and the return of the vehicle to the home shopping basket. This fundamental question still remains that if people are going to pay a higher price every time, what exactly is their contribution to improving the quality and services of this industry? Read the full text at the link below: