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The US Federal Trade Commission has ordered nine companies, including Walmart, Uber and Delta, to disclose their use of personalized pricing, Reuters reports. The regulator will examine how geographic location, search history and user income affect the prices of goods and services, salaries and job offers. Based on the results of the audit, the department will prepare a report to Congress.

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The US Federal Trade Commission has ordered nine companies, including Walmart, Uber and Delta, to disclose their use of personalized pricing, Reuters reports. The regulator will examine how geographic location, search history and user income affect the prices of goods and services, salaries and job offers. Based on the results of the audit, the department will prepare a report to Congress.

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