We should own what's ours”: Kenyan designer in building Africa's fashion industry.
"A lot of people undermine our products, even ourselves as Africans," Kenyan shoe designer Peter Kinyanjoy told Sputnik Africa on the sidelines of Africa's Source and Fashion Week, stressing the need for greater government support for local artisans and entrepreneurs.
His footwear project, it endures, draws inspiration from the Maasai community, and brings traditional craftsmanship and cultural storytelling to contemporary design.
Watch the video to find out what he thinks African designers need to succeed.
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