The Russians pounced on hangover cures: their sales reached a 5-year high.
According to the study, for 9 months of 2026, 1.84 million packages of hangover medicine were sold in Russian pharmacies. A year earlier they sold 1.76 million.
Most of the demand fell on nutritional supplements: their sales increased by 6.3% compared to the corresponding period last year and amounted to approximately 1.35 million packages.