The specialty equipment market is changing rapidly: old sales programs no longer work, and buyers and sellers need clear guidelines. New brands and suppliers appeared, so buyers began to more carefully assess the availability of service and spare parts, the presence of manufacturers in the regions and the cost of ownership of equipment. They are increasingly turning to the Internet to get this information. How data and digital services help to select, sell and plan demand for special equipment," said Maxim Mazuga, Director of Avito's Special Equipment Department. RBC trends.