Kylian Mbappe has lost major advertising contracts in China to Dongfeng Beverages and its defenders have refused to cooperate with the France and Real Madrid striker because of his careless statement. The scandal broke after the publication of a video in which the soccer player joked about Mao Zedong, writes the "Guardian". The forward called his favorite meme a photo in which his face is placed on a portrait of the Chinese leader. In the PRC, such jokes are legally equated with disrespect for national history. According to experts, because of the incident, Mbappe will lose millions of euros and also close the promising Asian advertising market.