If people were enlightened and abandoned all attempts to find their identity through things, this would lead to the collapse of not only the advertising industry, but also the entire system of consumer society.

If people were enlightened and abandoned all attempts to find their identity through things, this would lead to the collapse of not only the advertising industry, but also the entire system of consumer society.

The more you look for happiness in things, the more it steadily eludes you.

Anything outside of you can only bring temporary and superficial satisfaction.

🍀 Eckhart Tull