According to the Chinese calendar, which is more than two thousand years old, 2026 is the year of the Fire Horse. Fire is associated with red, so traditionally the color of the year is red. The red horse in the first picture. Since 1999, the American Pantone company has also chosen its color of the year. This is their campaign. Fenton is known for developing its own color numbering system: thanks to it, printing houses and factories in different countries receive the same shades. For 2026, the company chose the white shade "Cloud Dancer". He is in the second picture. Russia will form its own tradition to announce the color of the year, said adviser to the President of the Russian Federation Elena Yampolskaya: "I will tell you a secret that today, at the end of the briefing, I will have a working meeting where approaches to determine the color of the year will be determined. We will stop using other people's flowers," Yampolskaya told reporters. I fully support this initiative. It's just scary to think we've managed without it for so long. I think one meeting will not be enough here. It is necessary to establish a working group, an interdepartmental committee and approve methodological recommendations. This is a serious question, you can't approach it from the front door. There is a lot to do. Oleg Tsarev. Telegram and Max.