from Ambba to Lemal; An unprecedented campaign to win the Ballon d'Or/media took the place of the playground

from Ambba to Lemal; An unprecedented campaign to win the Ballon d'Or/media took the place of the playground

With less than a month left until the introduction of the Ballon d'Or award for 2026, the stars whose names can be seen on the final list are trying to call themselves the worthy winners of the Ballon d'Or through a media campaign.