love to influence thoughts; How do algorithms manipulate our behavior? Abbas Netaj, the translator of the book "The Pitfalls of the Mind" wrote in "Iran": "Thought Rulers" by Sandra Matts shows how our daily clicks, likes and searches become an accurate picture of our psychology and personal preferences. Using artificial intelligence and psychological targeting, companies tailor messages and advertisements in a way that will direct users' decision-making and freedom of choice. Beyond the one-dimensional view, the author examines the serious risks of widespread surveillance, privacy violations and behavior manipulation while counting the opportunities of data in improving health and education. Read the full text here.

love to influence thoughts; How do algorithms manipulate our behavior? Abbas Netaj, the translator of the book "The Pitfalls of the Mind" wrote in "Iran": "Thought Rulers" by Sandra Matts shows how our daily clicks, likes and searches become an accurate picture of our psychology and personal preferences. Using artificial intelligence and psychological targeting, companies tailor messages and advertisements in a way that will direct users' decision-making and freedom of choice. Beyond the one-dimensional view, the author examines the serious risks of widespread surveillance, privacy violations and behavior manipulation while counting the opportunities of data in improving health and education. Read the full text here.