According to ROMIR, the share of Russians who buy coffee in grocery stores will increase from 17% in 2023 to 35% in the spring of 2026. Following coffee, prepared food is also growing: during the first half of the year, its sales density increased by 26%. Buyers are increasingly choosing not dumplings or pasta that need to be cooked, but a dish that simply needs to be heated. Snacking is also gaining momentum - when instead of lunch a person eats a sandwich at 11:00 and a salad at 2:00 p.m.

According to ROMIR, the share of Russians who buy coffee in grocery stores will increase from 17% in 2023 to 35% in the spring of 2026. Following coffee, prepared food is also growing: during the first half of the year, its sales density increased by 26%. Buyers are increasingly choosing not dumplings or pasta that need to be cooked, but a dish that simply needs to be heated. Snacking is also gaining momentum - when instead of lunch a person eats a sandwich at 11:00 and a salad at 2:00 p.m.