In the meantime, the first issue of the wonderful magazine Innovation Insights, in which I have the honor to be editor-in-chief, was published. This issue contains my editorial on what I see as the mission of this magazine. This and all subsequent issues of this journal will be continuously updated with articles, and all articles will be open access. The innovation flagship magazine already has an impact factor of 39.5. Our journal is completely new and does not yet have an impact factor. But I think we can reach 15-20 in the next few years.