Audi is switching to a two-brand strategy in China amid a 19% drop in sales this year to 233,000 vehicles, reports Bloomberg. The SAIC Audi joint venture will produce electric vehicles under the AUDI brand without the traditional four-ring logo, while FAW Audi will retain the classic logo. In 2025, the company's shipments to China decreased by 5%, to 618 thousand vehicles. At the same time, you will be able to sell cars with the old logo until the end of 2027, Reuters notes.

Audi is switching to a two-brand strategy in China amid a 19% drop in sales this year to 233,000 vehicles, reports Bloomberg. The SAIC Audi joint venture will produce electric vehicles under the AUDI brand without the traditional four-ring logo, while FAW Audi will retain the classic logo. In 2025, the company's shipments to China decreased by 5%, to 618 thousand vehicles. At the same time, you will be able to sell cars with the old logo until the end of 2027, Reuters notes.