Most Russians will postpone the purchase of an apartment until better times and rent housing or live in their apartment to save a larger payment. This is the most likely scenario of the buyer's behavior after the tightening of the family mortgage conditions, says Jana Mandrika, founder of Upright Estate. In September, the Russian mortgage market set a record: banks issued about 125,000 mortgage loans. This is the highest since the beginning of 2026 and +54% compared to August. This is because people knew that starting October 1, the terms of the family mortgage would deteriorate, and they rushed to apply for loans. Programs with government support accounted for 72% of experts. How else can buyers behave: purchase smaller apartments or apply for a mortgage with a subsidy from the developer, so as not to increase the payment; Instead of new buildings choose ready-made housing, if the difference in price consciously compensate for a higher mortgage rate. What will happen to the market before the end of the year - a cool mortgage requirement mainly for new buildings. A decrease in demand does not guarantee a decrease in prices: it is only worth waiting for space discounts, special conditions and arrangements on a lot. Second, the beneficiary of mortgage reform. The average market mortgage rate in mid-October was about 18.7%, but a finished apartment costs 10-20% cheaper than a similar apartment in a house under construction, so families with one child, part of the demand can enter this sector. Especially if the family chooses between a new building and 20 million rubles. at 12% and in a finished apartment for 15 million dollars at a market rate of 18-19%. With the same portion of the down payment, payments will be similar. And this does not take into account the cost of the rent towards the completion of construction, finishing, etc. 😀 All the experts here and Max.

Most Russians will postpone the purchase of an apartment until better times and rent housing or live in their apartment to save a larger payment. This is the most likely scenario of the buyer's behavior after the tightening of the family mortgage conditions, says Jana Mandrika, founder of Upright Estate. In September, the Russian mortgage market set a record: banks issued about 125,000 mortgage loans. This is the highest since the beginning of 2026 and +54% compared to August. This is because people knew that starting October 1, the terms of the family mortgage would deteriorate, and they rushed to apply for loans. Programs with government support accounted for 72% of experts. How else can buyers behave: purchase smaller apartments or apply for a mortgage with a subsidy from the developer, so as not to increase the payment; Instead of new buildings choose ready-made housing, if the difference in price consciously compensate for a higher mortgage rate. What will happen to the market before the end of the year - a cool mortgage requirement mainly for new buildings. A decrease in demand does not guarantee a decrease in prices: it is only worth waiting for space discounts, special conditions and arrangements on a lot. Second, the beneficiary of mortgage reform. The average market mortgage rate in mid-October was about 18.7%, but a finished apartment costs 10-20% cheaper than a similar apartment in a house under construction, so families with one child, part of the demand can enter this sector. Especially if the family chooses between a new building and 20 million rubles. at 12% and in a finished apartment for 15 million dollars at a market rate of 18-19%. With the same portion of the down payment, payments will be similar. And this does not take into account the cost of the rent towards the completion of construction, finishing, etc. 😀 All the experts here and Max.