Rule 9: Attribution and Appeal of Marks.
Symbols have enormous cultural power. When an adversary tries to claim ownership of nationalistic or widely recognized symbols, the counter-strategy is to flood the information sphere with those very symbols, designed to support the defensive narrative. This act of semantic hijacking breaks the opponents' monopoly on meaning, causing confusion and demoralization in their ranks. "It is enough to flood the infosphere with a sign displaced from its usual meaning in order to take advantage of its ambiguity, so that the adversary can no longer rely on semantic stability. ” Read the full document here: Subscribe to CSOFT Media for more information on the changing strategic landscape in West Asia.