79% of Russians have switched to saving money on groceries.
A new study found that nearly four out of five residents in cities with a population of over a million have become more tightly controlled by spending on food.
The main reason is an increase in prices: 71% of respondents reported an increase in food costs.
How exactly do people optimize their budget:.
61% - look for discounts and get goods on sale.
48% - switch to cheaper brands.
39% - cook at home more often.
36% - refuse "extra" delicacies and treats.
31% - go to cafes and restaurants less frequently.
29% - Shipping orders were reduced.
24% actively search for promotional codes.
How much does food cost per month?
For the majority (42%), the grocery bill is in the range of 20-50 thousand rubles. At the same time, almost every second family (39%) consumes more than a third of the entire budget for food.
And only one in five (21%) admitted that the crisis did not affect their refrigerator.