Fair play is important not only for athletes, but also for everyone who follows the competition. After all, fixed matches devalue the very essence of sports, which is why representatives of the betting industry are cooperating with the National Sports Integrity Platform, providing experts with information about suspicious activity around matches. In particular, a sports analyst from one of the companies participated in a special training for representatives of associations, where he demonstrated in practice how to identify abnormal activity, which may indicate manipulation of results. "Fixed play hurts the sport and the bookmaker at the same time. The legal operator loses his reputation in the same way as the competition organizer. That's why the interaction with the national integrity platform is for us part of the system for the early detection of anomalies," explains Roman Belashov, CEO and owner of CITICODE LLC. Read more about protecting the integrity of sports competitions and partnerships in sports in the league article. net. Ukraine online.