Endeavor continues to pile up BTC but there is a catch Endeavor purchased an additional 124 BTC for $10 million, increasing her total holdings to 43,124 BTC. The company's cash reserves fell from $504.4 million to $490.4 million, indicating that the cash on hand mostly funded the latest bitcoin purchase. This latest purchase follows an efforter's record purchase of 6,182 BTC for more than $511 million just a week before.