Zoomers and Millennials choose not fame, but fame on their own terms," - expert on young people's desire for popularity.
Every second zoom wants to be famous, but only 6% dream of fame across the country. Among millennials, nearly 30% want popularity, but only 3% want national fame. 86% of zombies and 71% of millennials have dreamed of being popular at least once in their lives.
These are the results of a joint study by the media agency DIDENOK TEAM and the job search social network Mate.
The founder of the media agency DIDENOK TEAM, Kirill Didenok, explains that young people increasingly prefer fame in a professional environment or in a community of interests. Almost a third of those surveyed would like to become recognized experts, others would like to maintain a popular blog, but maintain anonymity in everyday life.
"Fame is when the media writes about you, shows you on TV and is recognized on the street, and fame is when you know where it's really useful. ".
The main disadvantages of broad posting are the loss of personal space, the risk of bullying and negative comments. But social media allows you to monetize your audience and implement ideas without having to become a celebrity.
"You can gather your audience, make money from it and still leave the house safely, so zombies and millennials choose not fame, but fame on their own terms."