Marketing" versus markets? Zumpers are actively exploring the clothing (and other) markets - and this is a new trend, called "marketing" or "marketing" in social networks. Third-year student Anastasia told Business FM that she often shops at Svobod in Moscow: "First of all, the price is much lower than in the mass market or markets, despite the fact that the quality is of course the same. Second, you can lower the price - the human factor appears, you can talk to the seller. And in general, human relations are at the highest level." The sellers themselves see the trend differently. Kolya, who sells outerwear in the clothing market, confirms: there are more young people, but they mainly buy cheap goods. But Angela is skeptical: "We have a group of sizes 48 to 70, because that way we don't have young people." "Marketing" can also mean a food market - there are many videos on social networks with the breakdown of vegetables and instructions on where to buy what in the "bazaar". HSE associate professor Vladimir Basonov explains the longing for markets for general reasons not specifically related to zombies: "I want to go for a walk, to chat, I'm tired of sitting on my smartphone." There are goods that are not suitable for online: you can order a standard package of coffee without looking, but you have to "look and feel" the bag, he claims. Maybe the perception of the market changes by generation. Many who remember the market as a place where you had to "stand on cardboard" can no longer be lured there. And among the zombies, not everyone shares the "market" enthusiasm - Business FM Chelyabinsk reporter, third-year student Bogdan Usmanov, recalls: "As a child, I went to the market with my mother and grandmother. We entered the department and stood on a piece of cardboard. Since I didn't like it then either, now that I have money in the store I either prefer to buy it or buy it myself. markets. However, some of the sellers who lost goods during the attacks on wild berry and ozone warehouses have opened outlets in clothing markets - and trade there, they claim, is going very well. Author: Natalia Shashina.

Marketing" versus markets? Zumpers are actively exploring the clothing (and other) markets - and this is a new trend, called "marketing" or "marketing" in social networks. Third-year student Anastasia told Business FM that she often shops at Svobod in Moscow: "First of all, the price is much lower than in the mass market or markets, despite the fact that the quality is of course the same. Second, you can lower the price - the human factor appears, you can talk to the seller. And in general, human relations are at the highest level." The sellers themselves see the trend differently. Kolya, who sells outerwear in the clothing market, confirms: there are more young people, but they mainly buy cheap goods. But Angela is skeptical: "We have a group of sizes 48 to 70, because that way we don't have young people." "Marketing" can also mean a food market - there are many videos on social networks with the breakdown of vegetables and instructions on where to buy what in the "bazaar". HSE associate professor Vladimir Basonov explains the longing for markets for general reasons not specifically related to zombies: "I want to go for a walk, to chat, I'm tired of sitting on my smartphone." There are goods that are not suitable for online: you can order a standard package of coffee without looking, but you have to "look and feel" the bag, he claims. Maybe the perception of the market changes by generation. Many who remember the market as a place where you had to "stand on cardboard" can no longer be lured there. And among the zombies, not everyone shares the "market" enthusiasm - Business FM Chelyabinsk reporter, third-year student Bogdan Usmanov, recalls: "As a child, I went to the market with my mother and grandmother. We entered the department and stood on a piece of cardboard. Since I didn't like it then either, now that I have money in the store I either prefer to buy it or buy it myself. markets. However, some of the sellers who lost goods during the attacks on wild berry and ozone warehouses have opened outlets in clothing markets - and trade there, they claim, is going very well. Author: Natalia Shashina.